Small Business Saturday is spearheaded by American Express the Saturday following Thanksgiving as a day to support small, local businesses nationwide. Small Business Saturday is bigger than ever. Last year, 112 million consumers spent an estimated $15.4 billion at independent businesses on Small Business Saturday. Awareness of the movement is growing.
The Chamber will provide free, customizable marketing materials for Small Business Saturday, such as flyers, posters and templates for email messages and social media posts. If you are a qualifying merchant accepting American Express cards, you’re eligible for additional free benefits. For example, you can get listed on the Shop Small Map so local consumers can see at a glance that your business is participating in Small Business Saturday. Any independent business can get a free Shop Small Kit from American Express with all the extras you need to help celebrate Small Business Saturday and thank your customers for participating. The kit includes tote bags, thank you cards, stickers, balloons and more goodies for your customers. But don’t delay: Kits are only available while supplies last, and November 10, 2017, is the last day to order.