Holy guacamole! Today, Avocados From Mexico® (AFM), the number one selling avocado brand in the U.S., dropped the official teaser for their 2023 Big Game ad. The commercial, featuring actress and comedic star Anna Faris in her Big Game debut, is part of the brand’s perfectly ripe campaign designed to show how Avocados From Mexico makes everything better.
“I’m so excited to be starring in my first Big Game commercial,” says Faris. “Working with Avocados From Mexico was the perfect fit because I get to promote – and eat – a product I really love. I can’t wait for the rest of the world to see the amazing world of good we’ve dreamed up.”
The ad was ideated by LERMA agency and directed by legendary Big Game director, Bryan Buckley. Buckley, who has directed 70 Big Game commercials, partnered with AFM for the first time to direct this year’s spot. “We really wanted to channel Anna’s contagious sense of humor and lovable personality while creating the ad,” said Buckley. “We are excited for fans to tune in and see how Avocados From Mexico makes everything better.”
Buckley is an esteemed recipient of numerous awards and accolades, such as The One Clubs Director of the year 2022 and The Clios Director of the year 2022, in addition to being named one of the 50 Best Creative Minds in the last 25 years by Creativity Magazine. The ad is produced by his production company, Hungry Man, which has been recognized as the top commercial production company in the world at the Cannes Festival, winning the Palme D’or, and made the Cannes Top Ten Production Companies list for more than ten consecutive years, the first production company in history to do so.
Presented by Victoria Advocate